The idea of operating healthy vending machines is not so much new, but the success in the industry of vending is completely new and beneficial. But most traditional vending operators say that healthy vending fails due to its wrong way of use. So to ensure success in this industry, there are three simple rules to follow.
These machines must stand out:
It may be difficult for you to operate a healthy food machine if you ever operate a machine that looks like a conventional junk food dispenser. So in your company, if your healthy food machine is not able to scream in a crowd that it is different from others, then it will never be able to attract health-conscious customers.
Health-conscious people never get attracted by conventional junk food machines because they think that these machines don’t have anything for them to eat. And if your machines don’t give a fresh and clean look and are not equipped with high technology, then your targeted audience or customers will never give such machines a second look. So it is advised to invest in high technology machines. These machines may require you to cost a bit more, but these are great for massive success.
Never combine healthy food with junk food:
It is a fact that a hungry person can easily lack self-control. So if you place unhealthy and junk foods in the machine, then a hungry person won’t have any choice but to choose junk food to eat from the machine. So it is recommended to only add healthy foods and drinks in the machine that can not only help the customers to avoid unhealthy and junk food, but it can help in providing success to you.
It gives you a better experience:
Just like conventional food stores, it is all about getting a better experience. So you should expect your machine as an automated retail health store to get a higher-end and better customer experience. So you should make your customers your first priority and take care of their needs and wants to keep them happy as it will give you massive success.
For example, if you have a gym vending machine, then you should take care of the gym people and their needs, including workout towels, Mp3 players, protein drinks, Nike+ items, and much more.
So it is also essential to place healthy vending machines in the location where it is easy to access. High traffic areas are the best place for these machines.